Sector-specialist digital marketing

Marketing systems for sectors where bad leads cost real money.

Navayu Digital runs SEO, paid media, social, content, email, brand strategy and pre-sales qualification for businesses in hospitality, real estate, agriculture, education, healthcare and logistics.

navayu – from nava (new) + vayu (wind). A new wind for industries the market overlooks.

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Marketing built for sectors where the sale is too expensive to leave to generic campaigns.

Sector knowledge before channel choice. The route starts with how your buyers decide – not which platform is fashionable this quarter.

Audit before proposal. We review your presence, funnel gaps and lead quality before recommending a sprint. No pitch-first behaviour.

Lead quality before scale. Success is tied to qualified enquiries, CRM context and a hand-off your sales team can feel.

Point of difference

AI gets every agency to 80%. Sector judgment closes the gap.

Every agency now has the same tools. The difference is not whether the work looks organised – it is whether it understands how a hotel guest, property buyer, farmer, parent, patient or logistics director actually decides.

See where generalists fall short →
80%

Marketing that looks correct.

AI tools produce structured campaigns, keyword lists, ad copy and content calendars. The 80% is better than ever – and available to every generalist for almost nothing. That is precisely why it no longer differentiates anyone.

20%

The judgment that makes it work.

Buying windows, trust signals, sales cycles, channel fit, hand-off quality and lead definition – the sector-specific behaviour underneath the campaign. Without it, the campaign runs. It just does not convert.

In the room with
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Six sectors, deliberately

Built for industries where generic marketing gets expensive.

Considered purchases, windowed demand, sceptical buyers – the same four dynamics, six different uniforms.

Services, but not as a menu

Search, media, content and sales hand-off designed as one system.

All seven, in depth →
The operating system

From attention to sale, every touchpoint has a job.

Not a generic funnel – a qualified pipeline architecture with sector-specific routing at every stage.

1
Amplification
Meta
inLinkedIn
GGoogle Search & Ads
YouTube
Email
🌐Website
2
Lead Capture
📋Lead form
📞Inbound call
🖥Landing page
3
CRM & Routing
Fetched into CRM
💬WhatsApp alert
Email drip triggered
4
Pre-Sales
🎯Qualification call
💬WhatsApp nurturing
Follow-up sequence
5
Conversion
🏢Site visit / meeting
Sale closed
Interactive pipeline · Cycles automatically · Tap a stage
Work as campaign thinking

Proof without fake dashboards or exaggerated metrics.

The full thinking →
Hospitality
Google Ads + Direct Booking Architecture
Rebuilt a hotel group's paid search around booking windows instead of a flat always-on campaign
Why it matters: OTA dependency is a margin problem, not a traffic problem.
Real Estate
Paid Lead Gen + Pre-Sales Qualification
Separated off-plan and ready-to-move funnels, with 'qualified' defined contractually before launch
Why it matters: Without a signed definition, cost-per-lead is a vanity metric.
Education
PPC + Enrolment Funnel Design
Intake campaigns built around application windows – January and September as different products
Why it matters: Admissions demand is calendar-driven; evergreen misprices every window.
Agriculture
Email + LinkedIn B2B
Morning-send sequences for field-based buyers who check phones before the working day
Why it matters: Send-time is sector knowledge. 10am reaches an empty cab.
Healthcare
Local SEO + Reputation Engine
Rebuilt a clinic group's visibility around service lines and providers instead of one department site
Why it matters: Patients search symptoms and 'near me' – not your org chart. The map pack decides the shortlist.
Logistics
LinkedIn ABM
Separated freight decision-makers from coordinators before spending a pound
Why it matters: The audience problem is seniority, not reach.

Snapshots describe engagements led by members of the navayu team, including work delivered in previous roles. No performance claims, deliberately – here is why.

How we work

A defined process, not a vague promise.

The full process →
01

Digital Marketing Audit

A 30-minute call plus a short written summary. The single highest-ROI gap in your business and sector – a specific one.

No pitch. No obligation.
02

90-Day Sprint Proposal

Scoped and signed within 5 working days. One channel, full focus, deliverables agreed upfront – not retrospectively.

Fixed scope. Agreed deliverables.
03

Sprint Execution

Measurable output within 30 days. 'Measurable' is agreed in the brief before launch. No retroactive definitions of success.

Results within 30 days.
04

Performance Review

Retainer offered only when cost per qualified lead is within 20% of target and month-on-month improvement is demonstrated.

Retainer only when earned.
Primary conversion

Request your Digital Marketing Audit.

  • A 30-minute call with a sector strategist – not a salesperson working a script.
  • A written summary of the gaps across presence, campaigns, sector fit, lead flow and follow-up.
  • The first fix, named – specific to your sector, actionable whoever you hire.
Request Your Digital Marketing Audit → How we work
How we're built

Commitments that do not move.

Sector depth, not breadth

Six industries exclusively. Every campaign inherits knowledge built across sector engagements – not generic playbooks adapted to fit.

One senior owner, end to end

The specialist who scopes your work leads your work – through strategy, build and reporting. No hand-offs down the ladder after the pitch.

Retainer only when the numbers earn it

No auto-renewals. A retainer is offered only when the sprint hits pre-agreed criteria. The commercial model keeps us honest.

Everything stays yours

Accounts, assets, data and documented learnings – yours from day one, and intact if we ever part ways.

“We would rather turn away revenue than run a campaign in a sector we do not understand. That is the whole model – and it is why the work converts.”

The navayu operating principle, applied to every engagement.
6sectors only
90day sprints
0auto-renewals
Authority without content bloat

The 20%, in writing.

All resources →
Get each new playbook as it is released.Work email only – no sales follow-up unless you ask for it.
Done. Each new playbook will land in your inbox as it is published. No drip sequence, no chasing.
Questions worth asking

Before anyone signs an agency, answer the uncomfortable questions.

We have answered them honestly – about ourselves. If yours is not here, the audit call answers it directly.

Request Your Digital Marketing Audit
What industries does navayu.digital specialise in?

Six sectors exclusively: hospitality, real estate, agriculture, education, healthcare, and logistics. We do not take clients outside these six – we chose depth over breadth, and we turn away revenue to maintain it.

How is navayu.digital different from a generalist agency?

Every generalist in 2026 has the same AI tools. What they do not have is sector knowledge. The 80% – structured campaigns, keyword research, ad copy – is commoditised. The 20% that makes campaigns convert in your sector cannot be generated, only earned.

What happens after I request the Digital Marketing Audit?

A sector strategist reviews your submission, then we schedule a 30-minute call. You receive a short written summary of the gaps and the practical next steps – whether or not you work with us. Weekly slots are limited, and the limit is operationally real.

What does the 90-day sprint include and how is it priced?

A single-channel engagement with fixed scope, signed within 5 working days of the audit. Deliverables defined at brief stage – never retrospectively. Pricing is discussed at audit stage, because context changes scope.

When do you offer a retainer?

Only when the sprint produces at least two of three: cost per qualified lead within 20% of target, month-on-month lead quality improvement, and at least one closed deal attributable to the campaign. We show you the numbers first.

How do you define a 'qualified lead'?

Agreed and signed at contract stage – never assumed. For real estate: budget confirmed, timeline confirmed, property type matched. Cost per lead without a qualification definition is a vanity metric, and we refuse to report against it.

If AI does 80% of the work now, why doesn't marketing cost 80% less?

Partly, it should – which is why we run fixed-scope sprints instead of legacy retainers that priced in yesterday's production costs. You pay for the 20% AI cannot do: sector judgment, qualified-lead definitions, timing and accountability.

Can you manage campaigns globally?

Yes – we run campaigns across the UK, Europe, the Middle East and Asia. Sector knowledge is geography-agnostic: it translates with localisation, not a new strategy.

Join the specialists

We do not hire generalists. We hire authorities.

Ten roles open across growth, search, sales, creative, engineering and operations – every application reviewed by a sector director within 48 hours.

View all 10 open roles →
Ready when you are

The audit is free of obligation. The gaps it finds are not free to ignore.

A 30-minute call with a sector strategist, plus a written summary of your presence, campaigns and lead flow – the first fix named, yours to keep whoever you hire.

Request Your Digital Marketing Audit → Explore Sector Playbooks
Request Your Digital Marketing Audit →